UnZip Marketing

Digital Marketing Strategy for Food and Beverage Companies.

Digital marketing has become a crucial aspect of modern business. It is no longer enough to rely on traditional marketing methods. In today\’s highly competitive environment, companies must leverage digital marketing to reach their target audience and stay ahead of the competition. On the other hand, the food and beverage industry is a highly competitive

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How can ChatGPT help to Maximize SEO Effectiveness?

Search Engine Optimization (SEO) is an integral part of any Digital Marketing strategy. Search Engine Optimization (SEO) is the process of optimizing websites, blogs, and other digital content to rank high on search engine results pages (SERPs) such as Google, Bing, and Yahoo and help increase the visibility of a website on search engine result

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How to Create Personalised Emails for Email Marketing Campaigns?

Email marketing has been one of the most effective digital marketing strategies for a long time. It allows businesses to reach out to their customers and potential customers directly and effectively. However, with the increasing amount of emails we receive every day, it is becoming increasingly difficult for businesses to stand out from the crowd

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What are the Benefits of ChatGPT in Digital Marketing?

Introduction As the digital world continues to expand, businesses are looking for innovative ways to stay ahead of the competition. Digital marketing has become an integral part of business strategies in the modern era. With the rise of digital channels, businesses can now reach a wider audience and target specific demographics through various digital marketing

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Value; its Classification, Hierarchy, and Transaction

The ‘VALUE’ determines a very important role in every transaction between buyers and sellers. Transactions are sustainable wherein the mutual exchange of value is higher as compared to the underlying costs/expenses. What is Value? As a customer, you would wish to maximize the Perceived Value while you spend your money and make a purchase. You

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How e-Commerce has Changed the Marketing of Goods?

e-commerce has changed the marketing of goods by bringing a transformation in the customer-manufacturer relationship. The term e-commerce was coined and first employed by Dr. Robert Jacobson, Principal Consultant to the California State Assembly’s Utilities & Commerce Committee, in the title and text of California’s Electronic Commerce Act, carried by the late Committee Chairwoman Gwen Moore

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